Life is about more than spreadsheets, powerpoint presentations and meetings. It is about sitting next to a football pitch watching your boys play and the unplanned, spontaneous lunch dates with your wife. It is about appreciating the many beautiful sunsets while going for a run or walking on the beach first thing in the morning. It is about the big things and the small things in life. It is about making a lasting impression in the lives of each and every single person you interact with.
Now just imagine a life where you no longer have access to this because of an uncontrolled, often preventable condition affecting your quality of life. Scary right?
In 2011 Frederick founded BioFITT Wellness, a leading preventative healthcare company in South Africa with focus on identifying and managing potential health risks. Through their team of healthcare professionals, they are able to provide high quality, accessible healthcare services to individuals and medical schemes as well as employer groups to address the growing, yet preventable burden of disease affecting the quality of life of so many people.
In addition, he has also pioneered and facilitated the largest home-based service model for medical aid members (active and pensioners) in both the banking and automotive industries in South Africa, where thousands of employees are given access to a spectrum of healthcare services to identify any potential risks. Of more importance, the company also manages those with uncontrolled conditions more effectively, using technology (digital platforms developed) as well as various other service delivery models.
Through the use of the human touch, digital platforms, point of care devices and healthcare data collected from various other sources, the company has truly established themselves as a key player in providing individuals with truly personalised healthcare experiences.